A blog on the capital of our environment
Thursday, den 30. April 2009For those of you in the area of economy and investment this blog from the Wallstreet Journal might be of interest to you: Environmental Capital.
Admittedly, I don’t like that title. I like to think that we want to safe our environment because we understand that we are dependent on a healthy environment for our own survival, and because we love the nature that surrounds us.
Unfortunately, that is nowadays a rediculously naive way of thinking. Many people need to be able to make money to be willing to work on environmental issues. And whereas I used to judge this as despicable intentions, I now realize that of course we need to be able to make money from what we invest our energy in, otherwise we will not be able to sustain our efforts (except for people who are independendly rich).
So, go ahead and explore how you, too, can make money from our environment, and why this is important (BTW, in the future we will also include a lot more articles on this subject).
Maiken Winter

Today a study was published in Nature which hopefully will ring the alarm bells loud enough for people to understand what we are up against:

In an interview with Yale Environment 360 (